Thursday , March 28 2024

From little acorns grow: The meteoric rise of the mobile gaming market

The gaming industry’s products have seen a massive rise in popularity in recent years. What was once a niche hobby has now become something that lots more people get involved with in one way or another. One of the major reasons for the growth has been the development of mobile gaming. People just love filling their spare time when traveling, at work or at home by playing fun games on their smartphone or tablet. With over five billion mobile phone users across the planet and two billion gamers, it is a huge market. 

Mobile gaming is set to become even more popular in the future it would seem. Changes in the online gambling laws in North America for example are likely to see millions more begin to use their mobile phones to play casino games. Attractive promotions will also encourage users, from free bonus codes at Golden Nugget casino NJ to sign-up bonuses giving extra money for players to gamble with. 

 

Where did it all start? 

To get a real idea of how meteoric a rise mobile gaming has seen, you have to go back in time. Even as recently as 2012, mobile gaming was actually the smallest specific area within the whole of gaming. Since then it has seen massive growth with a predicted revenue of around $70 billion by the end of 2019. That would be up by over 10% from last year’s figures. 

Looking back to 2010, you find that the annual revenue figure for mobile gaming was $800 million which clearly shows the upward trajectory it has been on since. In all, this sector of gaming has been on a rapid rise since the launch of the first iPhone in 2007 – over that time, double digit growth has been experienced that makes it a major player across all of gaming.

Mobile Gaming rise of

Why is it so popular? 

When you look into the reasons behind the surge in mobile gaming, it is not surprising that it is so popular. Perhaps the biggest factor is the sheer amount of people who now have a mobile device and how much time we all spend on them. This has given the sector access to billions of more people to appeal to and makes it easier to persuade them to play a quick game when checking their social media each day. 

You also have to look at the convenience factor. Mobile devices are always with us and mobile games are a simple way to kill time in situations where you have nothing else to do. When you add in the extra power of the latest mobile devices which allow more advanced games to be played on them, it is easy to see why the sector has become so appealing.

 

What does the future hold for mobile gaming? 

Mobile gaming is predicted by industry experts to carry on its rapid rise in the coming years. The sector is pegged to hit $100 billion in revenue by 2021 which is quite something. This would give it a massive increase in market share over the preceding 10 years. Where mobile was once the little brother of the gaming world, it has now risen to be the de facto family leader.

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